SM Foundation program officials, led by Executive Director Debbie P. Sy (1st from left, upper row),
and Corporate Affairs and Sustainability team, led by Trustee Ramon Gil Macapagal (2nd from left, upper row).
SM Foundation (SMFI) recently received honors and recognition at the recent 18th Philippine Quill Awards held virtually last March 25, 2021.
A total of seven awards were bestowed to SM Foundation—three Merit and four Excellence awards—for its exemplary communications strategies and efforts under five categories namely Audio/Visual, Social Media Programs, Publications, Community Relations, and Corporate Social Responsibility.
SMFI executive director Debbie P. Sy expressed her gratitude for the International Association of Business Communicators (IABC) Philippines for the said awards. The IABC Philippines, through the Philippine Quill Awards, honors exemplary communication research, programs, skills, and creative work.
She highlighted that these recognitions confirm the efficiency of the communications strategies of the SMFI in cascading its social good efforts to its stakeholders, “
The executive director further mentioned that at SMFI, personnel and officials believe that effective communication engages their stakeholders, “
SM Foundation is the corporate social responsibility arm of the SM Group that intends to improve the quality of life of Filipinos through its Social Good programs.