SM Foundation bags two Silver Anvil Awards during the 50th Anvil Awards Gold Gabi ng Parangal

At the 50th Anvil Awards Gold Gabi ng Parangal of the Public Relations Society of the Philippines (PRSP) recently, SM Foundation received two Silver Anvil Awards for its public relations (PR) programs in a sustained basis in literacy (SM Foundation College Scholarship Program) as well as in health and wellness (SM Foundation’s Medical Mission and Felicidad T. Sy Wellness Program).

Two Silver Anvil Awards for SM Foundation. (from left): PRSP Anvil Juror Bernie Bagaman; SM Investments Corporation (SMIC) Corporate Communications Supervisor Maan Abarquez; SM Foundation Executive Director for Health Connie Angeles; SM Foundation Executive Director for Education Linda Atayde; SMIC PR Consultant Neny Regino; SMIC Corporate Affairs Consultant Juris Umali-Soliman; and PRSP Anvil Juror Lourdes de Guzman.

Known as the “Oscars” of the public relations industry and a symbol of excellence in PR, the Anvil Award is presented to an outstanding public relations tool or program that has met the high standards set in each category. The PRSP’s Anvil Awards received more than 420 entries for validation in 2014 from companies, organizations, and agencies nationwide.

“SM Foundation’s initiatives have always been the SM Group’s vehicle to reach out to people and communities,” said Linda Atayde, SM Foundation’s Executive Director for Education. “Through the Foundation’s programs, SM will continue to be a catalyst for sustained growth by creating opportunities rather than by simply providing.”

In addition to the two Anvil Awards received by SM Foundation, SM Investments Corporation, SM Group’s holding company, also received a Silver Anvil Award for SMIC’s 2013 Unified Annual Reports, its entry in Anvil Awards’ publication category in PR tools.